Spark Selling™ Academy

A private community of sellers and practitioners, constantly inventing better ways to engage potential buyers.

Start cold discussions

Learn and practice a repeatable method to start & advance conversations from cold.

Engage warm leads

Discover and practice a unconventional techniques to engage inbound leads and inactive customers using email, social media and more.

Facilitate Change

Engage customers online to challenge status quo and facilitate change. Best for complex B2B solution sales.

Initially, I was a skeptical, uncomfortable.

Fabricio FujiWaka - Owner, Univirtua Marketing Digital | 2022 Scholar

Initially, I was a skeptical, uncomfortable. But once I adopted a new philosophy, prospects started requesting meetings with me - not the other way around.

Today I'm more confident. Every workshop was an opportunity to learn new tactics I can apply immediately. Thanks, Jeff!

Who is the Academy for?

Business Owners

Begin and advance discussions with new and existing customers. Form deep relationships.

Sales Reps

Start and forward discussions from cold -- or with warm leads supplied by marketing.

Teams

Replace conventional tactics & templates with curiosity-driven provocations. Innovate together.

What does 

membership give you?

Transform the way you think about and practice communication with sales communication courses & coaching.

Deep Dive

Cement habits, prevent old ones from sabotaging. Apply behavioral science to engage customers in conversation using email, texting, voicemail and live customer touch points.

Live Coaching Clinics

Participate in online sales coaching workshops. Jeff, and your colleagues, tear down and re-build under-performing messages... to spark curiosity & provoke conversations.

Provocation Formulas

Immediate access to seven (7) of the latest provocation formulas in template format... ready to be customized and tested.

Get creative ways to engage customers using today's best practices.


Quick Start

Rapidly learn Spark Selling™ basics. Transform your outreach to provoke customers' curiosity, engage.

Community Forum

Learn from colleagues in a private Forum. Crash-test your messages in the Peer Review Group. Swipe emerging tactics & get inspired from colleagues. Hold others, and be held, accountable to improving!

Click here for a peek inside.

Proprietary Reports

Get insights on how to start conversation with customers you won't find anywhere else. Sourced from Jeff Molander's research and our community's innovations & experience.

Searchable Workshop Archives

Steal ideas from industry-specific, archived coaching clinics. Software, IT, networking, professional services, financial services, healthcare, recruiting, specialty products & more!

Member Huddles

Mastermind with members. Take new ideas from fellow members and apply them to your outreach challenges. Give critical feedback to colleagues in return.


More Sales Communication Courses

Access multiple sales communication courses. Topics include: Pursuing Warm & Tradeshow Leads, Sequencing Cold messages, Following up After Meetings, How to Engage Customers on LinkedIn, Instagram and more!

Membership Options

Bronze

Best to become aware, access knowledge & start transforming.

$200

Per quarter, renews every 90 days.

1 Transformative Course

Past workshop archives

Provocation Formulas

Spectate office hours clinics

Huddle quarterly with colleagues

Engage w/ peers in community forum

Receive monthly proprietary reports

Personal help from Jeff 2x monthly

Initial investments are prorated when upgrading

most popular

Silver

Best when you're ready to commit to practicing with others.

$300

Per quarter, renews every 90 days.

7 Transformative Courses

Past workshop & coaching archives

Provocation formulas

Get coached in office hours clinics

Huddle quarterly with colleagues

Engage w/ peers in community forum

Receive monthly proprietary reports

Personal help from Jeff 2x monthly

Gold

Best for life-long learners who consistently sharpen skills.

$400

Per quarter, renews every 90 days.

7 Transformative Courses

Past workshop & coaching archives

Provocation Formulas

Get coached in office hours clinics

Huddle quarterly with colleagues

Engage w/ peers in community forum

Receive monthly proprietary reports

Personal help from Jeff 2x monthly

Bronze

Best to become aware, access knowledge & start transforming.

$750

Per year, renews annually.

1 Transformative Course

Past workshop archives

Provocation Formulas

Spectate office hours clinics

Huddle quarterly with colleagues

Engage w/ peers in community forum

Receive monthly proprietary reports

Personal help from Jeff 2x monthly

Initial investments are prorated when upgrading

most popular

Silver

Best when you're ready to commit to practicing with others.

$1100

Per year, renews annually.

7 Transformative Courses

Past workshop & coaching archives

Provocation formulas

Get coached in office hours clinics

Huddle quarterly with colleagues

Engage w/ peers in community forum

Receive monthly proprietary reports

Personal help from Jeff 2x monthly

Gold

Best for life-long learners who consistently sharpen skills.

$1400

Per year, renews annually.

7 Transformative Courses

Past workshop & coaching archives

Provocation Formulas

Get coached in office hours clinics

Huddle quarterly with colleagues

Engage w/ peers in community forum

Receive monthly proprietary reports

Personal help from Jeff 2x monthly

The difference: Community

  "It's so satisfying when meeting requests come from the other side..."

It's so satisfying when meeting requests come from the other side... there is pure science into not trying to make people do something; instead, leaving them a choice.

Daniel Gur Arie, DDoS Gladiator, MAZEBOLT TECHNOLOGIES

I didn't agree with everything you said, but the insights presented and collaboration reinvigorated a somewhat frustrated sales staff. You caused us to think differently about how we communicate.

Carrie Shoemaker | BIZ DEV. DIRECTOR

It's been a transformation. The writing and psychology has shifted for me. I was so bored with the way I was doing things. It was so stale and so salesy. But there's such power in the psychology of less is more... and building curiosity.

Mike Mckenna | Executive Director Corp. Dev.

Inside Silver & Gold: Clinics

Discover what is currently provoking responses for our seller community. Watch coaches helping sellers start more conversations. View and participate in hands-on, clinic-style sales copywriting workshops.

It's fun! This "diagnosis and treatment" training is proven to be effective at helping sellers:

  • Understand weaknesses as being common and fixable
  • Uncover previously hidden (existing) email strengths & exploit them
  • Find new ways to sharpen already sharp communication skills even more
  • Visualize how current use of words may be sabotaging them tactically 
  • Pivot to strengthen their approach in ways that work, have integrity & feel great
  • Learn "what's working" through shared experiences of our community
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